Self-Storage Marketing Expert Derek Naylor Hosts MiniCo Webinar on Improving Sales, Marketing and Customer Service

The three key skills needed to thrive as a self-storage manager in today’s competitive marketplace are sales, marketing and customer service. On October 19, 2010, Derek M. Naylor, President of Storage Marketing Solutions, will present a free webinar for self-storage professionals entitled How to Become a Self-Storage Sales, Marketing and Customer Service Ninja. The webinar will provide tools and information to help facility managers and owner-operators improve skills in these three critical areas. Topics will include the following:

 

• Why site-level personnel are one of the most important links to success
• Why bonuses and other incentives don’t work the way we all want them to
• Creating real and lasting change in your sales, marketing and customer service culture
• Four simple steps to double your lead-to-rental conversion ration
• The most effective and affordable training formula for site-level personnel

 

The webinar will be sponsored by Storage Marketing Solutions. Publisher Poppy Behrens will moderate the presentation as part of the ongoing Mini‑Storage Messenger Self-Storage Webinar Series. For more information or to register, visit www.ministoragemessenger.com. Online registration is required for this free live event.

 

MiniCo Insurance Agency, LLC, publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self‑Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.

Since 1974, Phoenix-based MiniCo Insurance Agency, LLC, has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.

 

 

 

Strategies for Self-Storage Success in a Hard Economy the Topic of Next MiniCo Webinar

The next webinar in the MiniCo webinar series for self-storage professionals will feature longtime self-storage management professional Stephan A. Ross, owner of Cutting Edge Self Storage Management, discussing the key actions that self-storage operators can take to help their businesses thrive in today’s hard economy. The webinar entitled Five Things You Must Do to Thrive in 2011 and Beyond will be presented on October 13, 2010. Topics will include the following:


· New ways of marketing in today’s economy
· Improving customer service
· Effectively presenting your products
· Providing ongoing manager support and training
· Managing revenue

Cutting Edge Self Storage Management is sponsoring the webinar, which will be moderated by MiniCo’s Poppy Behrens as part of the Mini‑Storage Messenger Self-Storage Webinar Series. For more information or to register, visit www.ministoragemessenger.com. Online registration is required for this free live event.

MiniCo Insurance Agency, LLC, publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self‑Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.

Since 1974, Phoenix-based MiniCo Insurance Agency, LLC, has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.

For More Information:


Mini-Storage Messenger - http://www.ministoragemessenger.com/
Cutting Edge Self Storage Management – www.cuttingedgeselfstorage.com

Reducing Energy Costs Through Self-Storage Roofing Retrofits

Self-storage operators may not realize it, but their roofing may be costing them money and profits. On September 22, 2010, Bill Shanko, Regional Manager for leading national roofing contractor D.C. Taylor Co., and Gary Shultz, a representative for Carlisle SynTech, Inc., will present a free webinar for self-storage professionals entitled Metal Retrofit: Eliminate Leaks and Reduce Energy Costs. The webinar will address daily weathering effects on roofs and options for extending the life of existing roofs. Topics will include the following:


· Extending the life of your current roof
· Creating a stable environment by reducing expansion and contraction
· Water resistant roofing with proven performance
· Implementing a cool roof option and/or additional energy savings
· Improving R value to save energy
· Preserving existing metal roofs to prevent further deterioration

D.C. Taylor Co. has over 60 years of experience providing roofing solutions specifically designed for the self-storage industry. The company is sponsoring the webinar as part of the ongoing Mini‑Storage Messenger Self‑Storage Webinar Series. For more information or to register, visit www.ministoragemessenger.com. Online registration is required for this free live event.

MiniCo Insurance Agency, LLC, publishes the Mini-Storage Messenger, the leading monthly trade magazine covering the global self-storage industry. Other publications include Self‑Storage Now!, Mobile Self-Storage Magazine, RV & Boat Storage Today, Self-Storage Canada, the Self-Storage Almanac, the Self-Storage Development Handbook, and the Self‑Storage Buyer’s Guide.

Since 1974, Phoenix-based MiniCo Insurance Agency, LLC, has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.